Signage design for Barraquer Ophtalmology Centre, a leading medical institution for the prevention, diagnosis and treatment of eye conditions. Backed by 80 years of experience and a multidisciplinary team of more than 30 highly qualified ophthalmologists, Barraquer has strengthened its position as a centre of excellence in its sector.
The original Barraquer building in Barcelona was designed in the decade of 1930 by the architect Joaquim Lloret i Homs in a style between Art Deco and Modernism and it has been renovated several times along the years. The signage system recovers and highlights some of the original architecture’s most emblematic characteristics: on the one hand, the curvy lines of the walls, stairs and façade and on the other hand, the black and white contrast between surfaces, which solves low-vision difficulties. The design includes a bespoke stencil version of Futura –a typeface that has been used in the center signs and communication for decades– and a set of pictograms in line with it developed together with Forma.
+ Rai Botey