Electronvolt is a distributor of electric guitar pieces in Laredo, Cantabria (Spain). The graphic identity revisits the American imagery around blues and rock music, by the means of a bespoke typography and illustrations drawn as neon signs. On the basis of classical representation of sound as a wave, the typographic characters grow and decrease following the spectrogram of the audio frequencies.

Electronvolt Effects
2018

Photography
Borja Ballbé

Motion graphics
David Galar